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Crystal Dunn

Copywriter & Creative Strategist

contactcrystald@gmail.com · Chicago, IL · crystaldunn.com

Work History

Freelance — Content Creator & Copywriter

Chicago, IL · 01/2024 – Current

  • Create lifestyle and beauty content for social media, producing branded campaigns for partners such as Camille Rose, YSL Beauty, Mielle, and Good Molecules
  • Manage concepting, scripting, and editing using Canva and CapCut to maximize engagement and reach

Brunner — Associate Creative Director

Remote · 12/2025 – 06/2026

  • Mentored junior creatives, fostering professional growth and improving overall team performance
  • Oversaw client presentations, articulating creative concepts and strategies effectively to stakeholders
  • Streamlined creative processes, increasing efficiency and reducing project turnaround times significantly
  • Delivered engaging campaigns by leading brainstorming sessions and conceptualizing ideas

Cashmere Agency (now Media.Monks) — Senior Copywriter

Remote · 04/2022 – 09/2025

  • Led copy and content development for entertainment, lifestyle, and culture-driven brands
  • Partnered with creative directors and strategists to craft cross-platform campaigns, increasing engagement by up to 30%
  • Integrated AI-assisted concepting and copy generation into workflows to enhance brainstorming, ideation, and asset development
  • Developed compelling copy for diverse digital marketing campaigns, enhancing client engagement and brand visibility across multiple channels
  • Collaborated with cross-functional teams to create integrated content strategies, driving brand consistency and customer loyalty
  • Led brainstorming sessions to generate innovative ideas, resulting in award-winning projects that significantly elevated client perceptions

The Marketing Arm — Copywriter

Chicago, IL · 07/2020 – 07/2022

  • Mentored junior copywriters, fostering a collaborative environment while enhancing overall team performance and creative output
  • Developed branded social and experiential campaigns, including short-form video content and event promotions
  • Scripted and produced digital content for social platforms, ensuring alignment with brand identity and strategy

Burrell Communications — Copywriter

Chicago, IL · 06/2015 – 07/2020

  • Developed compelling copy for integrated marketing campaigns, enhancing brand engagement and driving consumer response
  • Collaborated with cross-functional teams to create targeted content strategies, resulting in increased audience reach and retention
  • Conducted thorough market research to inform messaging, ensuring alignment with brand voice and consumer expectations
  • Concepted and executed integrated campaigns for national clients across digital, social, and broadcast
  • Launched inclusive brand storytelling initiatives, helping strengthen audience connection and cultural relevance
Skills
  • Content strategy
  • Brand storytelling
  • Cross-platform campaigns
  • SEO optimization
  • Social media content campaigns
  • Copywriting
  • Email campaigns
  • User generated content
Education

Chicago Portfolio School
Copywriting Program · 07/2018

The Illinois Institute of Art
Chicago · 04/2016
B.A., Advertising